New Maruti Suzuki Swift Racks Up 1 Lakh Sales In Less Than 5 Months
Saar: To be precise, it did so in 145 days. No other car in the history of Indian automobile industry has achieved such a feat.
There’s never a quiet week at Maruti Suzuki, is there?! This time around, India’s largest carmaker has announced that the new Swift has become the fastest car in India to clock sales of 1 lakh units. It managed to achieve this feat in just 145 days. The third-gen Swift was launched in India during the 2018 Auto Expo.
You know what’s coming next, don’t you? It is time for some math. The first takeaway is a simple one – 1 lakh units in 145 days, which means Maruti Suzuki sold 690 units of Swift every day! That means, nearly 29 units were sold every hour, which in turn equates to one being sold in every two minutes. That is an incredible achievement. Maruti Suzuki says that since 2005, when the first-gen Swift was launched in India, the moniker has clocked over 18.9 lakh units in India. The Swift is also among the top 5 most produced models by Maruti Suzuki, ever since the company began its production in 1983. Maruti Suzuki recently announced that its cumulative production in India has breached the 2 crore milestone and the model which marked it was the new-gen Swift.
On the occasion of Swift achieving the 1 lakh sales feat, R S Kalsi, senior executive director, marketing and sales, Maruti Suzuki India Ltd., said:
We are excited to share that the iconic Swift has yet again proven that it is the heart throb of Indians by setting a landmark of selling over 1,00,000 units in just 145 days. We would like to thank all those who chose to buy this 3rd Gen Swift, which offers both power packed performance and advanced safety. We are also grateful to our millions of Swift patrons for their continued trust in Brand Swift. This instant connect of new Swift with the customers is delightful for us and we remain committed to bring quality products with superior features in the future as well.”
Maruti Suzuki is currently prepping the launch of the Ciaz facelift, which is expected to go on sale in August this year. The all-new Ertiga MPV is also being fine-tuned before it goes on sale later this year. Apart from those, the Indo-Japanese carmaker is also working on a new Alto. On the EV (electric vehicle) front, Maruti Suzuki has joined forces with Toyota and Denso to build an EV battery plant and roll-out its first India-made electric car in 2020.
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