Are you a Hyundai customer? Did you send the car for a service, or repair work, recently? If yes, the workshop would have suggested to sign-up for updates on WhatsApp. Rather unimaginatively, Hyundai calls that service as – Hyundai Service on WhatsApp. The carmaker brought this initiative to life back in October 2019, to boost its 360^o digital & contact-less service experience. Little did anyone know that the world will come to a standstill in a couple of months, and the need for digital solutions will lead from the front.

Hyundai reports that as of now, it has served more than 1.2 million customers via WhatsApp. What that means is that the carmaker provides updates on the entire vehicle service process. That includes service reminders, service booking, in-service updates, invoice, online payment and feedback. The carmaker claims that customers can also chat directly with agents to receive customised responses. Not only is it convenient but also helps maintain social distancing. Avoiding unnecessary trips is something everyone’s practising religiously. Or, perhaps, they should. As for Hyundai, that’s quite an achievement in less than a year.

In India, Hyundai is the second-largest carmaker. Presently, it has over 1,300 workshops spread across the length and breadth of the country. Last month, it introduced the flexibility of ‘Wonder Warranty’ for the Kona Electric. That enables new and existing customers to choose one from three pre-defined standard warranty packages.

Apart from that, Hyundai also reported that the Creta brand is getting stronger by the day. Not only has the SUV garnered over 55,000 bookings since launch but also topped sales charts (in its segment) for two consecutive months. Later in the year, Hyundai will introduce the all-new Elite i20, which should get the same powertrain options as the Venue.