BMW India To Focus More On Smaller Towns

Saar: Out of the seven outlets that the Bavarian automaker has planned for this year, most will be built in emerging cities. BMW India’s head honcho, Vikram Pawah, believes that it is time that smaller towns from across the country start driving the luxury car market. Pawah said that the company is focusing on emerging cities, opening outlets in Ranchi, Aurangabad and Madurai recently. BMW India is also aiming to set up dealerships in a majority of seven cities it plans to expand by the end of this year. In Pawah’s own words, who was present at the opening of … Continue reading BMW India To Focus More On Smaller Towns